Jessie Jones grew up in the town of Bardstown, Kentucky—the bourbon capital of the world. However, Bardstown was in the shadow of “that yankee city” of Louisville. Jessie was often teased by kids from Louisville for being from Bardstown. The teasing usually led to fighting. The fighting didn’t end in the schoolyard, and it didn’t end well for her attackers.

As she grew older and more confident, Jessie would often be seen hanging around a colorful crowd at the bars on 4th Street, where conversations often turned into tussles that ended with Jessie scrapping with the best of them. Not ever taking well to being thought of as less than anyone, it’s no wonder Jessie’s wrestling hero was Georgia Championship Wrestling and later WWE star the son of a plumber: Dusty Rhodes.

Today, this no-nonsense, straight-shooting, bourbon-drinking, flag-waving Southerner is seeking to inspire her fellow small town Americans. Her message is that as long as you believe in yourself as much as you believe in America and its great values, you can flourish and win. That’s exactly what Jessie Jones plans to do in this upcoming season of WOW!